Real Estate Agent & Broker Websites
With Ongoing Support
Expand your business on the web and establish a 24/7 online presence. Our agent website development plan includes a professional, modern website design with content that we write for you.
Best of all our monthly hosting fees include any small scale revisions so that we can help you easily maximize the value from your website.
Simply contact us with your request and we would be happy to make any updates for you.
$649/setup. $99/month (Standard). $149/month (Market Boost)
(fees may vary depending on your MLS)
Website Promotion Options
Once you launch your custom website with us, we can also be hired for additional services of your choice to assist with promoting it to increase traffic and leads. These marketing efforts are designed to position you as a real estate expert while linking to your website. With most of our services, we help manage them for you too making it very easy.
We can assist you with email marketing options as you regularly hit your warm contacts with industry related topics while reminding them of your services. Links to your website will be peppered within these campaigns to help drive traffic to your site.
Choose our social media package to maintain a consistent presence on key social networks and grow your followers on Facebook. Posts include listings and features of your websites with links to help drive traffic to your website.
Pick blogging to keep adding interesting content for your website visitors while boosting traffic as a result of us posting these articles on your social networks for you. Your website’s blog posts will be shared on social media to drive traffic back to your site.
Allow us to create targeted Facebook ads to promote properties on your website or let us create a Google Adwords account to assist you with showing up with key searches on Google. Custom landing pages can be created on your website that solidify and complete your ad campaign.
Looking for a simple and diverse “set it and forget it” way to promote your website? Allow us to help with our Value Promotion Package including a weekly social post promoting your website’s features and a monthly email blast to your sphere of influence. Click here for more details.
Email Marketing
With Management & Reporting
Email marketing allows you to regularly engage with your cold and warm leads with aesthetically pleasing graphical emails. A healthy email marketing campaign will allow you to:
- Stay in touch with your contacts for repeat and referral business
- Build your brand
- Promote your listings
- Grow your web traffic
- Review who is engaging with your campaign
We offer two options to choose from that we manage for you on a monthly basis.
Option 1
Single Message Email
Our single message email campaign is ideal for keeping mind share with your sphere of influence and fostering repeat business and referrals. It includes one article per month designed to keep your clients engaged with your message, with calls to action to contact you should they decide they’re ready to enter the market place.
Option 1 Features
Engagement Tracking & Analytics
Fully Customized Branding
Up to 500 Contacts
Hassle Free Production (We do everything.)
1 Article Per Month
Starting at $49/month
Option 2
Diverse eNewsletter Campaign
Our diverse enewsletter option is designed to promote you and your listings, feature a market report introduction and include article excerpts on a diverse range of real estate topics.
We automatically assemble this for you every month and send it to you for proofing. There’s no need to remember to request or build it every month. We take care of everything from building it, to incorporating your revisions to delivering an engagement report on how well the campaign performed. You will always have the final say on what goes out and when, we take care of everything else.
Option 2 Features
Engagement Tracking & Analytics
Fully Customized Branding
Up to 2,000 Contacts
Hassle Free Production (We do everything.)
Unlimited Support
Diverse News & Tips Articles
Local News & Events (If available.)
Brand News (If available.)
Real Estate Market Report
Exclusive Listing Showcase
Proofing & Revision Opportunity
Social Media Syndication (If available.)
Starting at $189/month
Custom Single Property Websites & Development Websites
Get more exposure online for your listings. Impress your sellers. Build your marketing portfolio.
Do you have a listing that needs to tell more of a story? Need to impress your sellers with a complete marketing package for their home? Our property websites offer a prime story board featuring pages with: Property description, photo gallery, agent bio and firm page and contact page. Have floor plans, custom video or Matterport tour? We can add those too for 3 dimensional experience. Purchase of a dedicated URL and future small scale revisions included.
Single property websites start at $199.
Development websites start at $750.
Need help promoting your property website? Try our “Facebook Property Ads” for $199. Allow us to build you an ad and target demographics with your property and your business.
Social Media Management
We provide regular, industry relevant content to your sphere of influence while we’ll grow your business online in an arena where
80% of Americans participate. (source: Forrester Research). Our monthly plan includes:
- 4 to 5 weekly posts for consistency
- Promotion of your listings
- Sharing of industry market trends
- Sharing of homeownership tips and trends
- Sold portfolio campaign creation
- $25 per month in Facebook advertising dollars to help boost your business and grow your number of followers.
Starts at $199/month.
Targeted Facebook Advertising
Thanks to measurable and targeted Facebook metrics, we can assist you promote your listings or business to a feeder market.
Select things like zip codes or towns, age range, household incomes and those who are most likely to buy real estate.
Number of impressions, reach and clicks will be shared after every campaign.
As an added bonus for our website clients who also do regular email marketing – we can build “squeeze pages” to harvest leads to add to your regular email outreach at no extra cost.
Starts at $199 with $125 paid to Facebook as your ad budget.
Custom Market Report
Show your clients you are an expert on market trends. Share these articles
in many ways.
Each month we offer a real estate article write up based on positive information put out by the National Association of Realtors or similar source. We offer a 1 page PDF customized with contact information for you to print and distribute as you choose. Share these in many ways:
- Hand out at open houses
- Distribute on showings
- Include in listing presentations
- Use with your next mailer
$49 per issue.
Blogging
Keep your website fresh and give clients regular market information on your website. Share articles via social media and email campaigns to increase traffic.
One of the variables that search engines utilize to determine how a web page ranks against the competition is freshness. Not only do search engines appreciate fresh, interesting content but so do potential clients. By having a regularly updated blog on your website you demonstrate that you are an expert in your industry while you’re generating more signals that search engines can pick up on.
Our blogging plan starts at four blog posts per month with full social media syndication. We also provide you with 1 article per month in PDF format so that you can print for additional distribution.
Starts at $199/month.
Digital Magazines
Create a custom piece for your collection of listings with market information.
Do you want to create an occasional or quarterly report or newsletter featuring a collection of listings, developments, market information and yourself? We can create a customized piece for you that you can share electronically in a digital magazine format. Get lots of mileage out of these pieces by sharing via social media, email campaigns, post to your website or even print them out.
4 page templates start at $129. Contact us for a free assessment of a custom design to fit your needs.
Unique Solutions/Side Projects
Rockhopper Media Group is a small, flexible marketing firm. We understand real estate and we understand small business where sometimes there is no single solution to a challenge. We’re experienced with many things including:
- Facebook advertising
- Digital newsletter presentations
- Property beauty sheets
- Listing presentation pieces
- Google Adwords campaigns
- And more
If you have a specific need with your marketing, let us help you with it. Contact us for your free assessment and proposal today.
